05 / Services
Online advertising in Funchal, Madeira
Digitais Studio · Funchal · Madeira
Paid online advertising management for businesses in Madeira and Portugal: Meta Ads, Google Ads and TikTok Ads, with in-house creative, tracking and reporting. Media spend is separate from our fees.
Paid traffic that pays back.
5.0 · 10 reviews on GoogleUpdated on 26 August 2026
What it is
Online advertising is the management of paid campaigns that bring the right people to your brand. At Digitais Studio it covers Meta Ads, Google Ads and TikTok Ads, with strategy, creative produced in house, pixel setup and measurement, daily management and reporting. Media spend is paid to the platforms and is separate from our fees.
Ads don't fix a bad product or a slow page, they amplify what already exists. So the first thing we do is check whether the destination of the click is ready to receive traffic.
From there the work is simple to describe and hard to do well: enough creatives to test properly, a clean campaign structure, correct measurement, and the discipline to switch off what doesn't work.
What's included
Online Advertising
Strategy and structure
Objective, audiences, budget per campaign and a testing plan.
Creatives
Video, static and copy produced by us, in enough variations to test seriously.
Technical setup
Pixel, conversion events, conversions API and analytics connection.
Management and optimisation
Continuous monitoring, budget adjustments and replacement of worn-out creatives.
Monthly report
Spend, results, cost per lead or per sale, and the decision for next month.
Who it's for
Local businesses that want leads, bookings or appointments predictably
Online stores that need to scale sales with correct measurement
Launches, openings and seasonal campaigns with a fixed date
Brands already spending on ads without knowing what pays back
How it works
How it works
01
Audit
We review existing accounts, history and the state of tracking.
02
Plan
Objective, budget, audiences and campaign structure, with a fixed management fee.
03
Creatives and setup
Production of the assets and technical measurement setup.
04
Launch and testing
The first weeks are dedicated to finding what works.
05
Scale
We push what pays back, cut the rest, and report every month.
Frequently asked questions
What do people ask about Online Advertising?
Didn't find yours? Send us a message, we answer fast.
Below a certain daily spend the platform can't leave the learning phase and the data isn't enough to decide anything. For a local business, the practical test is having enough budget to generate a minimum number of conversions per week for at least a month. On the first call we tell you whether the budget you have in mind is enough, and if it isn't, we say so instead of taking the work.
No, ad spend is not included in our management fee. Ad spend is paid directly by you to the platforms, on your card and in your account. What we charge is management. That way you see exactly where every euro goes.
The first two to three weeks are learning and testing. From the second month the data allows confident optimisation. Anyone promising results in week one is selling luck.
Meta Ads, Google Ads and TikTok Ads. The choice depends on where demand is: for people already searching for the service, Google is usually right; to create new demand, Meta and TikTok.
It's much better to have it. Generic creatives burn out fast. If you don't have material, we produce it, usually with a content day before campaigns launch.
Always. We join your business account as partners. If we ever stop working together, the history, audiences and pixel stay with you.
Let's talk about your project.
A short call is enough for us to understand the scope and give you a fixed price. No commitment and no slide decks.
Diogo Gomes, Creative direction · Updated on 26 August 2026